• Description of products and services
• Production plan
• Recruitment
• Marketing plan
• Financial plan
• SPA business technologies
  • • • Similar business ideas:

Business plan for opening a massage parlor in a residential area of ​​the city, with a population of 1.3 million inhabitants.

The goal of our project is to organize a massage parlor (Thai massage) that provides unique and high-quality services to the residents of our city. Currently, there are many massage parlors open, but there are very few worthy organizations. We conducted research during which it became clear that people are willing to pay 2-3 thousand rubles per session, as long as the massage is of high quality, health-improving and beneficial for the body.

Step-by-step plan for opening a massage parlor

According to the plan, the opening of a business will be preceded by the following steps:

1. Analysis of investment prospects, risk assessment;
2. Search for sources of project financing;
3. Preliminary search for highly qualified massage therapists;
4. Finding a convenient and advantageous location for the salon;
5. Registering a business, concluding a rental agreement for premises;
6. Minor repairs and room design;
7. Purchase of massage equipment;
8. Personnel employment;
9. Active advertising of services and opening of a salon.

How much money do you need to open a massage parlor?

According to preliminary calculations, opening a massage parlor will require an investment of about 1,180,000 rubles:

• Repair and design of the premises (to offset the rent) - RUB 300,000.
• Purchase of equipment and furniture - 500,000 rubles.
• Consumables - 30,000 rub.
• Advertising budget - 100,000 rubles.
• Business registration and other organizational expenses - 50,000 rubles.
• Reserve fund - 200,000 rubles.

Description of products and services

A special feature of our salon will be the availability of a large number of popular SPA programs. The list of services will include:

• Thai traditional massage;
• Balinese traditional massage;
• Deep relaxation;
• Figure correction;
• Romantic programs - SPA for two;
• Anti-aging and anti-stress programs;
• Wrap and thalassotherapy;
• Power massages;
• Facial care;
• Foot massage.

The cost of a massage will depend on the duration of the session (15, 30, 60 minutes or more) and the time of service. On weekends the price will be higher. Thai and Balinese massage will cost an average of 2,500 rubles per hour of session, foot massage - from 2,000 rubles. per hour (1300 rubles for 30 minutes). Body correction will cost the client 3,000 - 5,000 rubles per hour. The rejuvenating program will cost 2000 -7000 rubles for 1.5 hours. According to preliminary calculations of the business plan, the average bill for our salon will be 1,500 rubles per person. The average attendance per day will be 15 people. Potential revenue will thus be 22,500 rubles. per day and 675,000 rubles. per month. In fact, this is an average annual figure, since during the season (spring and autumn) revenue can be much higher, while during the off-season (summer, winter) income will be lower.

Download massage parlor business plan

Production plan

To accommodate the massage salon, it is planned to rent a premises with an area of ​​82 square meters. m on the first floor of an apartment building. The premises are located in a residential area of ​​the city, in an area of ​​elite new buildings. The rent will be 49,200 rubles. per month. According to SES standards, each visitor to a massage parlor must have at least 8 sq. m, supply and exhaust ventilation must be installed in the room, and the lighting level must be at least 120-150 lux. These requirements will be fully complied with. The premises will be divided into several rooms:

• Living room - waiting and relaxation area for visitors;
• Bathroom and toilet;
• Three massage rooms (12 sq. m. each);
• Staff room;
• Visitor reception room (administration desk).

What equipment to choose for a massage parlor

As for the equipment, we will purchase massage couches lined with foam rubber, round bolsters, tables and special chairs for massage, cabinets (for storing towels, sheets, bathrobes and massage accessories). The living room will include a soft leather sofa, a coffee table, a plasma TV and a massage chair with a coin and bill acceptor. Some of the funds will be spent on purchasing special oils, towels, sheets and other consumables. In total, at this stage, from 400 to 500 thousand rubles will be spent.

Recruitment

Some difficulties may arise with finding personnel. There are very few good Thai massage therapists in our city. The best massage therapists are from Thailand and Bali. We will attract craftsmen through high wages. The master's salary will be 50% of the cost of the session. On average, our master will earn 1000 rubles per client. It will be important for us that the master has a high qualification. After all, the price tag for services in our salon is far from cheap, so the level of the specialist must be appropriate. At least twice a year (or even more often) our masters will be sent to advanced training courses. In addition to massage therapists, we will need to employ two administrators to work on a 2/2 shift schedule. The wage fund will be 34 thousand rubles per month. The services of a cleaner and an accountant are planned to be provided under an outsourcing agreement (12 thousand rubles per month).

What OKVED code should I indicate when registering a massage parlor?

An ordinary individual entrepreneurship will be registered as an organizational form. The OKVED codes will be: code 93.02 - “provision of services by hairdressing salons and beauty salons”, code 93.04 - “physical education and recreational activities”.

Which tax system to choose for a massage parlor

The optimal taxation system for a Thai massage salon is the simplified tax system, 6% of revenue.

Marketing plan

Special attention will be paid to ways to promote massage services. Thai massage is a fairly popular trend, familiar to many people (at least they have heard about it). It is only necessary to convey information about our salon to the maximum number of potential customers. And you can already get your first visitors. We will launch all possible popular advertising channels: distributing leaflets at the entrances of houses, advertising in newspapers and specialized magazines about beauty and health, radio advertising, banner advertising. Active cooperation with local beauty salons is planned. In the first months after opening, there will be promotions and massages will be offered at reduced prices. We also plan to hold drawings for certificates for a free visit to our salon (on special coupon sites). A good tool for attracting visitors in large cities is the Internet. Thus, according to statistics from the Yandex search engine, the phrase “massage salon Ekaterinburg” is searched more than 2,800 times a month (and this is not yet the high season).

By creating your own website and placing contextual advertising, you can attract up to 10-15 clients a day through a search engine alone. The cost of opening your own business card website will be about 50 thousand rubles. Monthly expenses for contextual advertising (Yandex Direct) will be 10 - 15 thousand rubles.

Financial plan

Let's move on to calculating the main indicators of the project's economic efficiency. Fixed monthly expenses:

• Rent of premises - 49,200 rubles.
• Salary and insurance contributions for administrators - 44,200 rubles.
• Advertising (including outdoor advertising, contextual advertising on the Internet) - RUB 25,000.
• Utilities - 10,000 rub.
• Outsourcing (accounting and cleaning) - 12,000 rubles.
• Other expenses - 15,000 rubles.

Total - 155,400 rubles.

Variable expenses: wages for massage therapists. It will amount to 50% of the salon’s revenue or 337,500 rubles per month.

How much can you earn by opening a massage parlor?

The organization's net profit will be 154,785 rubles. per month. The profitability of the massage parlor is 31%. The return on the initial investment with such calculations will occur within 8 months. The actual payback may be 5-6 months longer, since the organization still needs to develop an audience of regular customers and reach revenue targets.

We recommend download massage parlor business plan, from our partners, with a quality guarantee. This is a full-fledged, ready-made project that you will not find in the public domain. Contents of the business plan: 1. Confidentiality 2. Summary 3. Stages of project implementation 4. Characteristics of the object 5. Marketing plan 6. Technical and economic data of the equipment 7. Financial plan 8. Risk assessment 9. Financial and economic justification of investments 10. Conclusions

What documents are needed to open a massage parlor?

The package of documents required to open a salon will include:

• conclusions from Rospotrebnadzor and Gospozhnadzor;
• contracts for disinfection, deratization, disinfestation,
• contracts for maintenance and cleaning of swimming pools and sewers;
• contracts for washing workwear;
• accounting documentation:
• documents on personnel qualifications.

Do I need a permit to open a massage parlor?

A license to operate a massage parlor must be obtained only if the services include manual therapy or medical massage. When the services include only Thai, relaxation or similar types of massage, a license will not be required. But you need to pay attention to one more detail. If you invite citizens of foreign countries to work, they must register, otherwise you may have problems.

SPA business technologies

When creating a spa business, you need to take into account current technologies that are adapted to the modern customer and meet official requirements. Therefore, in our massage salon we will try to use new technologies that are most popular among clients. This may include:

• preparatory procedures;
• various types of massages;
• hydrotherapy and thalassotherapy;
• thermal procedures;
• wrap;
• aroma, stone and chromotherapy.

Since many spa procedures can create a certain load on the body, it will be necessary to competently create a spa package that we can offer to the client.

There were times when massage was considered a therapeutic procedure and was performed only within the walls of medical institutions. Back then, no one could have imagined that it would soon gain such wild popularity and that people, without any particular reason, would do a massage for the purpose of relaxation, and even pay money for it.

Massage on certain points of the body is good for health, has a positive effect on the general condition of a person, and more and more people are interested in such procedures. How to open your own massage parlor from scratch and will it bring benefits?

Massage business is a popular and profitable business today that does not require large financial investments. This area is developing rapidly, opening up ever greater prospects for entrepreneurs. Some go for a massage solely for medical reasons, while others succumb to social trends, fashion trends, or simply for relaxation.

One way or another, the demand for these services is consistently high.

What do you need to open your own massage parlor?

4. Attract clients.

Each stage has its own characteristics, which we will consider in more detail below.

Registration of activities

To obtain the right to carry out business activities, it is necessary to register in some legal form. The most suitable in this case would be or (if there are companions).

To complete the registration, you will need to collect the necessary package of documents, attach a receipt and submit it to the tax authorities for consideration. You will also need those suitable for providing massage services: 93.02, 93.04, 85.14.1. The next step will be choosing the form of taxation.

How to open a massage parlor without a license?

If you intend to provide therapeutic massage services, You will need to obtain a license giving the right to carry out such procedures.

If you plan to provide only restorative and cosmetic massage, obtaining such a document is not necessary.

After selecting a location for the massage room, you will need to conclude agreements for the removal of solid household waste, disposal of lamps, and rental. Invite SES and fire inspectors to check the premises for compliance with their requirements and then issue conclusions confirming this fact.

Finding a suitable place for a massage room and its arrangement

It is necessary to set up a massage room near medical, sports or other places, where the target audience is located.

Don’t forget about convenience for customers - good access, availability of shuttle bus stops nearby, a busy street. You should not consider residential areas, buildings located in the depths of houses, premises with an entrance in the courtyard and other places that are difficult to find.

Before making the final decision to settle in a particular area, you need to study it carefully, since it is undesirable to have similar establishments nearby that can compete with you. It is recommended to conduct a survey of the population to identify the need for such procedures.

What requirements must a massage parlor meet?

In addition to meeting an effective location, a massage room must meet several other requirements:

• Each specialist should be allocated eight square meters;
• It is necessary to have water supply systems for heating, ventilation, and sewerage;
• the presence of a separate entrance, provided that it is located in an apartment building;
• repair work - covering the floor and walls with materials that can be washed (wallpaper, tiles).

On the territory of the massage room there should be rooms for receiving clients, massage, a manager’s office and a bathroom with a sink.

Equipment for massage room

To equip the salon you will need to purchase the necessary equipment:

• massage tables from 2 pieces;
• screens from 2 pieces;
• sofa and coffee table for the reception area;
• shelving and cabinet for staff;
• desk and chair for administrator;
• clothes hanger;
• washing machine.

To work, you will need to purchase oils, it is more profitable to buy them in bulk, towels for visitors, disinfectants and detergents, and uniforms for employees.

Registration of employees for work

The success of a massage parlor depends from the professionalism of the specialists providing services there. If the client likes the massage therapist’s work, he will come to him regardless of whether he lives far from the salon or not.

The second point affecting the profitability of this business is provided the client with the opportunity to receive any type of massage, whichever he wants, as a rule, is chosen from the most popular, new ones. This means that it is not recommended to hire highly specialized employees.

The master must be universal and the more techniques he knows and can apply in practice, the more clients he can get.

Based on these two points, we can conclude that you need to select massage therapists very carefully, giving preference to those who have experience, recommendations from previous jobs, medical education, and certificates confirming their qualifications.

Minimum staff for a massage room

• massage therapists from 2 people;
• (possible at half the rate);
• administrator (for working with clients);
• cleaning woman;
• supervisor.

Attracting clients

• prices are low;
• provision of high-quality services;
• wide selection of massage techniques;
• special attention to each visitor.

By providing such conditions, you can be sure that people will only talk about you in a positive way and recommend your salon to their friends.

Features of massage business

Due to the ever-growing popularity of the massage business, it regularly undergoes various changes, new techniques and trends appear, and it can be difficult to keep track of this and introduce innovations into your office. Before opening this case, you need to decide on the main points.

1. Contingent

Depending on the range of services provided and pricing policy, we can roughly distinguish two directions: elite and economy.

The first type involves opening a salon for people with high incomes and a range of services corresponding to their status - all the latest techniques, specialists with higher medical education, manual therapy, location in the city center, etc.

The second option is designed for people with average incomes, patients of clinics for whom massage is prescribed for medical reasons, children, students, housewives.

2. Types of massage

Massages can be cosmetic, preventative, or sports. In addition, they are divided depending on the method of influence - hardware, body parts, instruments.

Based on what types will be provided in your office, the list of necessary equipment and tools will depend.

Now the most popular are hardware, oriental, children's, Thai, anti-cellulite and relaxation techniques.

Massage parlor business plan

The main purpose of drawing up a business plan is an approximate calculation of the expenses and income of the organization. When calculating these indicators for a massage parlor, it is necessary to take into account the seasonality of the business.

There is a peak in demand for massage services at the beginning of spring. When girls begin to get their bodies in order after winter.

Initial costs

• legalization of activities from 10,000 rubles;
• rent from 80,000 rubles;
• repair work from 190,000 rubles;
• purchase of furniture and equipment from 100,000 rubles;
• purchase of towels, oils and other consumables from 41,000 rubles;
• advertising from 29,000 rubles.

In total, to start a massage parlor you will need to invest from 450,000 rubles.

After opening, there will be costs for staff, internet, telephone communications and other expenses.

Monthly income from 80,000 rubles.

Profitability of massage business

With a competent approach to organizing a massage business, opening an office in an effective location and hiring professionals, this type of activity can pay off within a year, namely, 6–8 months of work.

The profitability of a massage parlor is estimated at 20–35%. In order to bring in a stable income, it is necessary to hire up to 5 massage therapists and arrange an area of ​​no less than 80 square meters. m. with everything necessary to provide customers with quality services.

Nuances associated with opening a massage parlor

At the stage of becoming a massage therapist, you may encounter some possible difficulties:

1. Already at the recruitment stage may have problems. Finding an experienced, highly qualified craftsman can be difficult and often you have to use a trick - to lure people away by offering them the most favorable working conditions.

2. Related to obtaining a license additional time and financial costs, therefore, many decide to work without it, making do with a standard set of services. However, by making such a decision, you can lose an entire segment of potential clients who crave rejuvenation, healing, etc. from such procedures.

When starting your own business in this area, you should study the demand and supply in your area for such services in order to avoid difficulties such as high competition or low demand among the population for massage.

Opening your own massage parlor is an attractive business for budding entrepreneurs. Its features include low start-up costs and high profitability. In this case, the damage will be insignificant even in case of failure, which means that anyone can try themselves in this area.

As in many industries, in the massage business The personnel plays a decisive role. The better his work, the more clients he will bring to the salon, and, accordingly, profit. Don’t forget about the appearance of the employees and the design of the salon as a whole.

Neat employees, a clean and stylish room will undoubtedly leave a positive impression on visitors, and they will recommend your massage parlor to their friends and acquaintances.

How to open a massage parlor? Watch the following video instructions:

Nowadays, most people visit massage parlors not on the recommendation of a doctor, but for relaxation from hard everyday life. This business is very profitable and pays off in a short time. If you want to open a private massage salon, you need a good business plan. Example of a typical business plan.

The business plan for your salon should include the following sections:

Summary (overview section)

The main goal of the project is the opening of a massage salon, which will provide services in classical, cosmetic, therapeutic, massage for relaxation and relaxation of the body. A license is required only if manual therapy will be used in your salon.

Analyzing the needs of future clients should be an integral part of the structure of your business plan; this will make it easier for you to choose the range of salon services and choose its location.

For example, if the salon is located inside a residential building, then this contributes to the spread of popularity among clients with a need for relaxing and corrective types of massage.

Description of the salon itself

To begin with, it is best to rent a salon space. For example, rent part of the space in a beauty salon or hairdresser. In the future, when things get better and you have regular customers, you will be able to afford to buy a room or a separate building and expand the range of services provided.

The most suitable opening hours for such a salon are from 10 a.m. to 10 p.m.

Range of services

Your massage parlor will provide the following services:

1. traditional massage;
2. therapeutic and preventive massage;
3. cosmetology massage;
4. massage for relaxation.

Market analysis

To determine the profitability of a future activity, it is necessary to analyze the market for these services. There are a number of specific techniques to increase the competitiveness of your salon:

1. attracting professional specialists;
2. setting affordable prices;
3. expanded range of services.

Production plan

When choosing a room for a salon, you should remember that according to sanitary standards, one client is entitled to at least eight square meters. It is better if the room with massage tables is fenced off from the rest of the room. According to the same sanitary standards, the floors in the room must be washable, for example, tiles.

Tools and equipment

You will need to purchase the following list:

1. massage table – 2 pcs.;
2. medical couches – 2 pcs.;
3. cabinet for cosmetics – 2 pcs.;
4. essential and massage oils;
5. towels

Staff

An important part of your massage parlor will be the staff. Because people, as a rule, go to proven specialists. For a salon with two massage tables, it is necessary to hire three specialists so that the work can be carried out in two shifts or with pre-registration. You will also need an accountant and a cleaner.

Financial part of the plan

To open your own massage salon, a starting capital of three hundred thousand rubles is required. Detailed list of financial costs (in thousands of rubles):

• Rent 20
• Utilities 5
• Inventory and equipment 70
• Cosmetic oils and products 30
• Advertising costs15
• Staff salary 110
• Other expenses 50

A good massage parlor can actually return the cost in less than four months. The average income for one month is almost 300 thousand rubles.

The owner will work in the establishment, therefore... In codes OKVED indicate: 85.14.1 – “Activities of paramedical personnel”, 93.04 – “Physical and recreational activities”, 93.02 – “Provision of services by hairdressing and beauty salons.”

It is necessary to register with the Federal Tax Service; the optimal taxation system is patent.

List of documents and permits for starting a business:

• Conclusion from the Sanitary and Epidemiological Station (to get permission quickly, read in advance the requirements of SanPiN 2.1.2.2631-10);
• Permits from Rospotrebnadzor and Rospozharnadzor (fire alarm system, evacuation plan are required);
• Agreements with municipal and special services: on disinfestation and disinfection, disposal of fluorescent lamps, garbage removal, maintenance of the ventilation system and air conditioning system.

License

Most types of massage require a special license. For example, it is impossible to do medical treatment without medical education. The license is issued by Roszdravnadzor.

To obtain it you will need:

1. Documents confirming medical education and experience: a diploma of higher education in the specialty, a certificate of advanced training, certificates from previous places of work;
2. Sanitary record;
3. Premises rental agreement, BTI plan;
4. Conclusions of the SES and Rospozhnadzor;
5. Certificates confirming the availability of the salon’s material and technical base (on the purchase of certified equipment, consumables);
6. Documents on state registration and registration with the tax service.

When contacting a specialized center that helps you prepare documents correctly, a license will cost approximately $450-500 and will require a month and a half of time.

Types of services provided

A small treatment room may offer the following types of massage:

• Cosmetic (face, neck);
• Therapeutic (each disease has its own program, usually carried out as prescribed by a doctor, the most popular is for the correction of scoliosis and stoop);
• General restorative;
• Anti-cellulite;
• Hygienic (the main task is to increase blood and lymph circulation, improve the psycho-emotional state). This includes the popular lymphatic drainage, which is used in anti-cellulite programs;
• Swedish (relaxing);
• Massage of limbs and head.

You should target visitors aged 25-45 years, with a permanent job (office workers have problems with the spine and need a relaxing massage), patients of local clinics. There are many clients among schoolchildren.

Room

20-25 square meters of area is enough. Advantageous options for locating an institution: in fitness centers, near hospitals and beauty salons. It is worth choosing residential areas, rent is cheaper here and there is a chance to gain a regular clientele among those living nearby. Monthly rent will cost around $200.

Mandatory requirements for a massage room:

1. Heating and ventilation. It is necessary to maintain an average temperature of 20-23 degrees Celsius and regularly ventilate the room;
2. Good sound insulation so that the visitor can relax;
3. To decorate the walls, in order to maintain hygiene, you need to use tiles or washable wallpaper, for the floor - linoleum, tiles or other covering for easy and quick wet cleaning;
4. Washbasin, bathroom;
5. Availability of a first aid kit.

Repairs and finishing will cost approximately $1000.

Equipment

To provide one workplace you will need the following equipment and furniture (prices are in dollars):

• Massage table (couch)– 170-250 $. Inexpensive and high-quality options are offered by manufacturers Galaxy, Heliox, DFC;
• Massage chair– 500-1000 $. An inexpensive chair without exorbitant special functions can be purchased from IREST, Casada, US Medica;
• Cosmetology table– 100-120 $. Artecno, IONTO COMED;
• 2 rollers 150x500 mm for adjusting the position of the limbs – $30-45. Cosmetics;
• Linen closet– 70-80 $. "TechService", "Diakoms", ATM LLC;
• Rack or a shelf for cosmetic products, oils – $80-100. Artecno, IONTO COMED;
• Sofa for the waiting area– 90 $. An ordinary sofa from the office furniture category from brands like Felix, Unitex, Furniture Style will do;
• A few chairs-180-250 $. Specialized comfortable furniture for salons is sold by US Medica, YAMAGUCHI;
• Two-section screen– 60-80 $. "Diakoms", LLC ATM.

The establishment must be provided with clean towels (20 to start with) and consumables - oils and creams for massage.

Promotion

What does it take for people to know about you? It’s worth talking about the institution’s services on social networks, and taking care of an attractive sign at the entrance.

Costs and profits

Capital investments in the business are about $5 thousand, including payment for the premises for six months in advance and the purchase of “consumables” for the first month or two. Monthly expenses – $300-400. With an attendance of 6-7 people per day, the net profit of the institution will be approximately $800-1000.

The demand for massage therapist services is stable, so after six months of active work and promotion, the office pays for itself and begins to generate good income. And satisfied regular customers themselves bring new visitors.

In any country, in any city, massage parlors or small offices are now very popular. In order to open such an office, you need to draw up a business plan for a massage parlor and collect the necessary documents. This is necessary to determine how quickly the investment will pay off and how quickly a permanent income will be generated.

A more accurate ready-made business plan for a massage parlor can only be calculated on the spot, at the prices of the region, district, city in which it was decided to open a massage parlor.

Massage salon: marketing

For small cities, opening a massage parlor can bring a decent income, which cannot be said about large cities, where there are already many such parlors.

Before opening a salon, you need to consider organizational issues. The location in the city and distance from the main competitors are of great importance for business. It is necessary to decide on the category of clients: either it will be a VIP salon, or it will be an accessible office for people with low incomes who spend most of their money in the store without thinking about their health.

However, according to experts, for medical reasons, only 30% visit a massage therapist, and 70% visit such salons to care for their body, face and for relaxation. Therefore, it is better to open a salon in elite residential areas.

This enterprise must be opened on the ground floor, just like a store. Ideally, each massage therapist needs a separate room, but not less than 8 sq.m., which can be found out from the SES documents. If you provide a couples massage (girlfriends, husband and wife), then two specialists can receive clients in a room with an area of ​​12 sq.m. For a massage salon, a room with an area of ​​70-100 square meters is sufficient, based on the number of massage therapists, other specialists, as well as the reception and administration. It is economically feasible to have no more than 5 jobs; it is better to open massage rooms in several places.

Competitive advantages of the massage room:

• high level of customer service;
• individual approach to each visitor;
• stable reasonable prices;
• nice atmosphere;
• various preferential and bonus programs.

Attracting customers is possible in different ways: word of mouth, having a good sign at the salon, advertisements, leaflets. Expensive advertising is usually ineffective.

How to open a massage parlor, why and what documents are needed? When organizing this business, the following documents are required:

• registration of this enterprise with the tax authorities;
• A license is required for certain types of massage.

A license is required to open an orthopedic salon. And for such an office it is necessary to purchase special orthopedic equipment, which an online store can offer.

Massage business can be carried out in several directions:

• massage and cosmetology salon (classical therapeutic, acupressure, Thai and other types of massage);
• SPA salon (gel, chocolate, honey, grape wraps; salt, sugar scrubs) relax, soothe the body;
• thermo- and cryo-wraps, anti-cellulite massage;
• salon for relaxation, relaxation in the pool, sauna (aroma baths with natural ingredients, extracts and hydromassage).

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The business plan of a massage establishment takes into account equipment for offices and materials for repairs. You need to start with renovating the premises. The walls and floors of the massage room must be finished with tiles or washable wallpaper, which, according to the requirements of the SES, are treated with a special solution once a week. A bathroom must be installed in the massage room.

The medical equipment store offers a wide selection of special equipment for these rooms:

• a massage table;
• couch (2-3 is enough);
• rack for cosmetics.

A massage therapist needs essential oils to work; for regular massage you can use olive oil. A wholesale store can offer oils cheaper, which is impossible to get at retail.

For visitors to this enterprise, it is necessary to lay out towels; for 15 visitors, 20 towels are required, which are washed daily.

A specialized store can offer a large selection of necessary furniture. In the reception area of ​​this enterprise, in the utility room, the following furniture can be placed:

• table;
• sofa, armchairs;
• closet;
• washing machine;
• telephone set;
• towels

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Massage room staff

A business plan for a massage parlor or salon also includes personnel costs. The success of the salon depends on massage specialists who work either in shifts or on order. Finding a good massage therapist with regular clients is not very easy; they can conduct a private practice or work in another salon. How to find good specialists and what to offer them is a serious question.

The massage therapist must master not only European, but also oriental massage, also improve his qualifications, obtain the necessary documents confirming his qualifications.

The salary of a massage therapist is usually 30-50% of the cost of the session. A massage therapist, depending on experience, can serve from 4 to 8 people per day.

The salon, in addition to massage therapists, needs 2 administrators, an accountant who can work part-time, and a cleaner. You can start the work of the office by combining these functions by one employee or the owner himself, the director.

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Payback of massage business

During the first period of operation, a massage parlor can count on 5-7 client visits, and after two to three months of operation, 7-10 clients are possible. A regular massage lasts 20-60 minutes, a relaxing massage lasts up to 1.5 hours. The break between sessions is 20-30 minutes. After three months, at full capacity, a salon with five specialists can serve up to 25-30 clients.

Typically, massage services are in demand in the spring, there is a decline in summer, and in winter and autumn interest is usually average.

The cost of a massage depends on its type and duration and can range from 600 to 3000 rubles.

Experts estimate the profitability of the massage business at 20-40%. Payback is possible within a year, or even in a shorter period, 3-6 months.