Drawing up a business plan for a cafe. Business plan for opening a cafe - a ready-made example of a business

Every third entrepreneur dreams of opening his own cafe. And this is not surprising, since owning a cafe is a very interesting and profitable business.

Dozens of new offices appear every month, huge ones are built, and retail spaces are rented out. Office workers need to solve their nutrition problem every day. Organizing a cafe is a profitable and promising type of business. And having a business plan for opening a cafe in hand, it immediately becomes clear what and how to do.

A cafe is a place for meeting friends, for negotiations and romantic dates. More and more consumers are willing to pay for this service. That is why new cafes, coffee shops, pizzerias and restaurants are springing up at every step like mushrooms after rain.

Before opening an establishment, you need to have an idea of ​​how to draw up a business plan for a cafe.

Type of establishment and its location

Let's start with the most important thing - let's decide on the market segment. You can open a cafe:

• elite type;
• cafe for the middle class;
• evening cafe, etc.

You can purchase an extended cafe business plan for only 490 rubles. Find out more

Analyzing competitors and working on mistakes

A business plan for opening a cafe involves a detailed description of the market for similar establishments in a given locality; the level of competition should be established, errors and the slightest shortcomings of competitors should be identified in order to prevent them from occurring in your business.

When you have thought through all the nuances of the location of the establishment, you can move on to the description of the enterprise. Consider what the capacity of the hall will be, what operating hours of the establishment will be optimal, for example, from 8.00 to 00.00, or from 10.00 to 02.00.

Think about the main service of your cafe, what kind of cuisine you will offer:

• national;
• European;
• eastern;
• or it could be a mixed type kitchen.

We buy premises, build them or rent them

The premises can be rented, purchased or built. It all depends on the availability of funds, desire and time available to the businessman. It is worth considering that the area of ​​the cafe must be consistent with the requirements of legislation at the local level. For example, you can choose a cafe with 50 seats on an area of ​​280 square meters.

The name of the cafe should be memorable, the interior should be pleasant, and the cuisine should be delicious.

Name and interior - the general concept of the establishment

Carefully consider the design of your premises; this also determines whether the cafe will appeal to the audience. You may want to set up a themed establishment, cafe-bar, pizzeria (), sushi bar, coffee shop or children's cafe. It’s worth keeping abreast of events - check out the offers of competitors in your segment. This will allow you to choose a unique design of furniture, the room itself, and choose an unusual method of service.

Read also: Development of a business plan for a wedding salon

It is desirable that the name of the establishment and its design somehow relate to each other. The interior should reflect the concept of the cafe.

It’s best to come up with your own “trick”, something that will make you recognizable in the market and attract potential clients.

Contact designers, florists, decorators, if you have enough funds for this. One secret - fresh flowers on tables will always attract the attention of visitors. Inexpensive and win-win trick!

Naturally, the interior design should correspond to the direction you have chosen, here are a few options:

Traditional

The tables are arranged in rows; it is possible to combine an area with tables and a separate area with sofas. Waiter service. Prices are above average. This format is often used to organize coffee shops. The coffee shop's menu includes coffee, cocoa, hot chocolate, and a large selection of desserts.

"Russian format"

The menu includes alcoholic drinks, salads and main courses. The cafe resembles a restaurant with its wide range of dishes and strong drinks. The format is in demand and relevant.

"Fast food"

A business plan for a fast food cafe is a separate topic, because self-service saves enough money on staff. The cafe format involves “eating on the run”, the dishes are disposable (production of disposable tableware), food is prepared in the shortest possible time. In parking lots, train stations, and in the catering areas of supermarkets, this cafe format is in wide demand.

Equipment installation

As soon as you decide on the thematic and general focus of your establishment, you can begin installing production equipment and its installation. Developing a cafe business plan involves covering all the details in detail.

For a regular cafe you will need:

• slabs;
• grill;
• frying and cooking cabinets;
• sinks;
• refrigerators;
• dishes;
• production tables;
• tables for visitors;
• chairs, etc.

Equipment for cooking should be of high quality and convenient; it is best to give preference to an imported manufacturer.

We select qualified personnel

When all of the above points have been implemented, you need to start searching for personnel. Interchangeability is the most important factor when selecting and hiring cafe staff. It is risky to hire only one or two experienced waiters, and other workers with absolutely no qualifications. If you expect to work in two shifts, for an average cafe you will need 2-4 cooks, 2 administrators, 6-8 waiters, 2 bartenders, 2-4 support workers.

The key to the prosperity of any cafe is the professionalism, culture and qualifications of the establishment’s staff. You can contact a professional agency that will help you find qualified employees or do the search yourself.

It all depends on your availability of time and funds. Drawing up a business plan involves discussing employee salaries. You should prepare for the fact that you will have to pay salaries monthly, as well as make contributions to the social fund. These expense items will become permanent.

Pay attention to the taxation system; if you choose correctly, these expenses will reduce the overall tax base.

We are working on the menu in detail

The next point in the business plan for organizing a cafe is a detailed elaboration of the menu. Visitors to your establishment should have a fairly wide choice. Each of your clients should have the opportunity to choose a dish to their liking. The menu should be varied, ideally it should include first and second courses, dishes of national, European and oriental cuisine, etc.

For a long time, we can observe that more and more new catering establishments are opening, be it cafes or restaurants. According to statistics, many of them close in the first year of existence.

The reasons may vary. These include poor quality services and improper management. Therefore, it is important to draw up and approach this matter responsibly even at the planning stage. Let’s draw up a financial plan, but first we’ll look at the features inherent in this document.

Project Description

IN project description business plan indicates:

• type of cafe, its location, address;
• room area, number of seats;
• a complete list of equipment and inventory that needs to be purchased is determined;
• staff. When carrying out activities in 1 shift, you will need: an administrator, a cook, a waiter, a cleaner. With shifts, the number of personnel will be doubled.

If a business plan is drawn up to receive a grant, it is necessary to take into account the relevance and benefit to the population, socio-economic indicators, and the possibility of creating new jobs.

When drawing up a plan for investors, it is important to make accurate estimated calculations of costs, income, profitability and payback time of the project. Private investors are primarily interested in these components.

Market analysis and choice of cafe type

In preparation for the opening, you need to carry out market and competition analysis. It will help determine what type of cafe will be in demand in a particular city or area.

Wherein determine:

• standard of living and income of the population;
• number of residents (ratio of youth, working-age population and elderly);
• division of cafes into categories;
• location of such establishments;
• demand for services of this kind.

Having carried out such an analysis, it will be possible to implement a pricing policy, determine the type of cafe, and select a menu.

The next step will be analysis of competitors' activities. Having identified mistakes in the activities of competitors, the main thing is to prevent them from appearing at home. It is important to add some “zest”.

The costs of opening a cafe are determined type of establishment. Today the following are considered relevant and in demand:

• children's cafes;
• Internet cafe;
• anti cafe;
• sushi bars;
• pancakes

The features of various types of cafes and examples of their opening are discussed in the following video:

The success of a cafe largely depends on its competent location. Focusing on a wide audience, you need to make sure that the establishment is located in a busy, densely populated area. Thus, today’s mega-popular Internet cafes and anti-cafes are unlikely to be particularly in demand in cities with small populations; they are most popular in megacities.

Important principles are considered:

• convenient access roads and parking;
• being “in plain sight”, near train stations, bus stops, and in shopping centers.

When opening, for example, a youth or children's cafe, it is advisable to make sure that it is located in the city center, park, near entertainment clubs, an institute, etc. Accordingly, the rental price will be much higher.

Providing such a service as a business lunch will be more in demand near business centers.

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Menu development

To work, you need to develop a cafe menu. It is advisable to prepare the usual everyday and festive (banquet) items.

The menu should match the type of cafe.

What will attract visitors to the establishment is not only the quality of the prepared dishes, but also their names. It is recommended to avoid banal names. You can make some originality both in the description and name of the dishes.

When creating a menu, it is important to determine at this stage exactly where groceries will be purchased for their preparation, select responsible suppliers.

The classic menu includes no more than 40-50 dishes and 30-40 drinks. You can update the list of dishes for the holidays (New Year, Easter, March 8).

Financial plan

So, using an example, you can determine the volume of approximate investments, profitability and calculate profitability.

Target: opening of a children's cafe.

Description of the project. It was decided to open a children's cafe with 50 seats in a busy place in Kazanso with an average bill of 500 rubles per person. In addition to the hall there will be utility rooms and a kitchen.

The target audience: children, mothers or grandmothers, couples with children.

Schedule: from 9.00 to 21.00.

Market analysis: The premises for the cafe were chosen not far from a place where people relax - a park. There are catering establishments in this area of ​​the city, but there are no children's cafes among them.

Competitive advantages compared to other establishments: the presence of a bright design, a system of discounts for regular visitors, an entertainment program for children.

Marketing policy. It is planned to conduct an advertising campaign at the initial stage. Further customer acquisition is based on advertising on social networks and distribution of leaflets.

Equipment. Conclude contracts for the supply of production equipment and furniture:

Staff. At the initial stage, it is planned to hire: an administrator, 2 cooks, 4 waiters, 2 cleaners. Accounting services will be performed by a freelance accountant.

Calculation of profits and expenses

Opening costs will be:

1. Rent of premises - 25,000 rubles/month.
2. Renovation of the premises - 150,000 rubles.
3. Purchase of decorations and designer services - 150,000 rubles.
4. Advertising campaign - 20,000 rub.
5. Purchase of furniture and equipment RUB 350,000.
6. Salary per month - 180,000 rubles.
7. Purchase of food: 100,000 rub.

Budget cafe: We have our own funds to open a cafe. Planned get a grant from the Ministry of Economy in the amount of 200,000 rubles under the program to support young entrepreneurs.

For a cafe to operate at break-even, the average bill should be at least 500-600 rubles. Then pay off business will be able to do so in a year.

Tips for starting such a business are outlined in this video:

Marketing plan

Events will help attract visitors advertising campaign. Here you can use both free and paid methods.

It is advisable to conduct such campaigns not only at the initial stage, but also regularly thereafter.

Let's introduce some ways to conduct an advertising campaign:

1. posters;
2. business cards;
3. radio advertising;
4. partner exchange (for example, a taxi driver can distribute business cards among his clients in exchange for advertising of his services by employees of a new cafe);
5. create a page on social networks and advertise your services in this way.

It is also important to provide Additional services in the cafe price list. Holding fun children's parties, corporate events, and weddings will bring additional income. It would be good if a separate hall, prepared specifically for these celebrations, would be used for these purposes.

Sequence of actions to open this business

To organize a business, it is important to resolve legal issues at this stage:

IMPORTANT. When choosing a method for carrying out the activities of an individual entrepreneur or LLC, you need to proceed from whether you plan to sell alcoholic beverages in a cafe, since only legal entities (LLC) can obtain permission to sell. Licenses are not issued to individual entrepreneurs.

At selection of premises it is important to pay attention to:

• rent price;
• room layout, condition;
• number of inputs and outputs;
• availability of public transport stops, remoteness;
• how the room was previously used;
• Does it comply with fire and sanitary safety standards?

It is advisable, when choosing premises for a cafe, to give preference to those located on the first floors.

Cafe design very important. It must reflect its name and match the type. In this case, it is advisable to contact professional florists and designers. You should not save your budget, because with a competent approach to the design of the establishment, all investments will easily pay off.

Equipment costs depend on what kind of dishes you plan to prepare. They must be specified in the business plan. There must be equipment for both storing food and preparing it.

So, classic set of equipment can be called:

This list should also include the necessary furniture for the hall and utility rooms, plumbing fixtures, interior items, lamps, etc.).

In a business plan, it is preferable to divide the purchased equipment into categories.

It is no less responsible to approach the selection personnel. There is no need to hope that over time they will learn everything. It's better to hire professionals. Unqualified, rude staff and tasteless food are ready to deprive the cafe of visitors once and for all.

Creating a cafe is not easy and expensive, but with the right approach, the money invested can easily be returned back.

In this material:

You can launch a cafe with a large customer flow only if you carefully prepare. To do this, you need a business plan for a cafe: an example with calculations, and later - detailed calculations on the costs and income of the project, a description of the main stages of launching the enterprise, preparation of documentation, setting criteria for the premises.

Before developing a ready-made business plan for a cafe, an entrepreneur must register as a legal entity. The form of ownership for launching a cafe can be any - individual entrepreneur or LLC. After this, you can already solve all the issues related to how to open a cafe from scratch and how much initial investment will be required.

Beginning of the cafe launch

If an entrepreneur decides to open his own cafe from scratch, rather than buy a franchise, he must first analyze the market and conduct marketing research on the possible risks of this business. Further, the structure of the work required to launch a large cafe practically coincides with the stages contained in the business plan for opening any establishment.

First, you need to study the market, conduct marketing research, and identify the main trends in the catering industry. Based on the analysis obtained, note for yourself how much money you need to open a cafe, decide on the main concept and theme of the establishment.

Then you should prepare a detailed business plan for a cafe with calculations. It will become not only a “guide” on the way to launching a cafe, but also legal documentation for obtaining a bank loan, construction permits from the city administration, SES and other government bodies. At this stage, it is necessary to find the location of the building for the future cafe, develop a design idea, menu concept, basic cooking technologies and select product suppliers.

Stages of opening a cafe

To launch a cafe with a large customer flow, you need to pay attention to all stages of the business plan:

1. Obtain a technical report for the premises, coordinate the business plan with Rospotrebnadzor, the department of the state fire service, and the city administration.
2. Develop a design project for the premises. Conduct electrical, sewer and ventilation systems, water supply and other communications. Purchase materials, enter into an agreement with a construction company and carry out construction, installation and finishing work.
3. Receive a sanitary passport and a conclusion from Rospodrebnadzor, a conclusion from Gospozhnadzor. Obtain licenses for the retail sale of food, alcohol and tobacco products.
4. Select and prepare the cafe’s pricing policy, accounting system, and finalize the menu. Develop internal documentation regarding corporate culture, job responsibilities, and service standards. It is also necessary to draw up costing and technological maps for preparing dishes. You can develop a sample of one or another internal document yourself or take it from online banks for office work.
5. Purchase the necessary equipment, including a cash register, furniture, kitchen utensils and additional equipment. Choose an automated business process accounting system. Buy software and install on computers.
6. Develop requirements for vacancies and select candidates’ resumes that are most appropriate for the cafe concept. Approve personnel and conduct training based on the developed documentation - job responsibilities and service standards.
7. Choose an advertising policy, develop a basic marketing strategy for 1-2 years. To produce products for advertising that correspond to the corporate style of the establishment. The final and important step is organizing and conducting the first marketing campaign.

Preparing for each of these stages helps determine how to open a cafe from scratch and how much it will cost in the end, since almost every job requires certain financial costs.

Opening a cafe with a large customer flow requires a huge amount of investment, but in the end the profitability of such projects is 1.5-2 times higher than what was invested in them. High profitability can be obtained if you always focus on long-term prospects and conduct monthly market research in order to timely adapt to the interests of the target audience.

Example of financial calculations

It is important to determine how much it costs to open a cafe and where to look for investments, since the amount of profit at the first stage of the establishment’s operation and the payback period for investments will depend on this. It should be noted that for a large restaurant or cafe you should not focus on quickly making a net profit. It is better to initially allocate enough finances for each stage so that in the future you will not have to pay extra for repairs or reorganization of the cafe.

Necessary investments to open a cafe with an area of ​​150 sq.m:

• preparation of all documents, including the purchase of licenses - 200,000 rubles. at the first stage;
• rental of premises - 200,000 rubles. monthly;
• construction, installation and finishing works - 700,000 rubles. at the first stage;
• installation of ventilation, sewerage systems and other communications - RUB 500,000. at the first stage;
• purchase of equipment, including computer equipment, as well as furniture, kitchen utensils and other equipment - RUB 900,000. at the first stage;
• purchase of food - 80,000 rubles. monthly;
• purchase of an automated system and its installation, creation of your own website - 180,000 rubles. at the first stage;
• payment for utilities and Internet services - 50,000 rubles. monthly;
• the salary of 14 employees, including a cook, bartender, barista, manager and service personnel, is RUB 500,000. monthly;
• marketing costs - 110,000 rubles. at the first stage, 50,000 rubles. in the following months.

As a result, the amount of money needed to launch a large cafe will be 3.42 million rubles. In the future, monthly expenses will reach 880,000 rubles. Taking into account the variety of the menu and the average bill of 800 rubles. The average monthly turnover of the cafe will be 1.2 million rubles.

The payback period for the investment to launch a cafe is 11-12 months.

For accurate calculations, it is important to decide on the main direction of the cafe. If the concept involves preparing dishes from rare products or a specific theme, then the monthly turnover of this establishment may differ from the standard. The financial results of the establishment depend on how to open your cafe, in what location and for what purpose. The presented cafe plan - an example with calculations and a detailed list of launch stages - will help you quickly navigate the complex processes of opening a cafe.

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There are situations when you have an idea for organizing your own enterprise, the desire and ability to implement it, but for practical implementation you only need a suitable business organization scheme. In such cases, you can focus on the cafe business plan. An example with calculations will help you determine the initial data needed to open your own business and predict the final result to which it could potentially lead. Ready-made examples can provide guidance in the trends of a rapidly changing market and offer non-standard and in-demand activities. Also, a high-quality business plan for a cafe, an example with calculations of initial investments, profits and payback periods will help attract an investor for the planned project.

Summary

Coffee drinking culture changes from decade to decade. Nowadays it is not just a stimulating drink, but a companion for a pleasant pastime with friends and acquaintances, colleagues and loved ones. Why not make coffee a reason to enjoy contemplating the creations of modern art?

Among other things, creating a coffee shop is not only a successful and profitable business, but also has great potential for development. Various varieties, manner of serving and methods of accompaniment, a lot of activities with which you can diversify your usual pastime.

The original interior, friendly and creative staff, exhibitions and creative evenings will create a special atmosphere and culture that will attract visitors for a pleasant stay and spiritual development.

If successfully implemented, the project can be developed in various directions. It is possible to create highly specialized branches of the network - a literary cafe, a theater cafe, a coffee shop for artists, a coffee shop with live jazz music, etc.

By adapting a business plan and a sample with calculations to specific external and internal conditions, certain initial values, you can organize a successful business, take your competitive position in time and use all the invested potential. However, the example contains descriptions and calculations that would be common to most potential markets. In order to fully describe the specifics and certain conditions of existence, the document must be supplemented with a competition analysis, prices for raw materials and fixed assets that are relevant for the region in which the ready-made cafe business plan will be applied must be edited.

Product Description

The project is aimed at creating a literary coffee shop “Murakami”, which is intended to become a “cultural island”. The main goals included in the cafe’s ready-made business plan are to instill in young people a love of literature and interest in contemporary art, support young talents and contribute to the formation of a cultural society.

Range of coffee shop services:

• High quality coffee and coffee-containing drinks.
• Holding photo exhibitions.
• Literary evenings.
• Crossbooking.

Clients of the coffee shop will be able to enjoy high-quality coffee and coffee-containing drinks to the accompaniment of relaxing lounge music; three times a week, literary evenings, mini-performances, photo exhibitions or painting exhibitions of contemporary avant-garde artists will be held, which will allow young talents to express themselves, and clients of the coffee shop to get acquainted with modern trends in art. These activities involve neither profit nor costs.

The coffee shop also invites its customers to take part in a social movement - crossbooking, which involves exchanging books they have read. The coffee shop is equipped with original shelving, on which anyone can leave a book they have read and take a replacement for one left there by someone else. The relaxed, calm atmosphere of the coffee shop provides conditions for comfortable reading.

Types of coffee and coffee-containing drinks, recipe and price:

Drink name	Recipe	price, rub.
Espresso "Reader"	A coffee drink made by passing high-temperature, pressurized water through a filter containing ground coffee.
Americano "Vanguard"	Espresso topped with hot water to prolong the enjoyment of the drink.
Moccaccino "Haruki"	A drink made from coffee with milk and cocoa.
Espresso Macchiato "South of the Border"	Espresso covered with milk foam.
Vanilla latte “Afterglow”	Latte with vanilla extract and thick creamy foam.
Latte “Norwegian Wood”	Espresso, white chocolate, milk, milk foam.

The main competitive advantage of a coffee shop is its specialization, since this kind of thematic establishments are not sufficiently developed in provincial cities. This cafe business plan can be considered original (example with calculations). Takeaway coffee can also be included in the coffee shop's range of services.

The cost of production with increasing volumes will reduce both fixed unit costs and variable costs due to wholesale purchases of raw materials. The coffee shop’s pricing concept includes a cost-based method with a trade markup taking into account the originality of the establishment. The emphasis is on the creative atmosphere and originality of events.

SWOT analysis

Advantages	Flaws
Special atmosphere Original culture of the establishment Quality coffee and drinks Crossbooking Opportunity to express yourself Opportunity for cultural exchange	Not yet formed image Lack of regular customers Lack of established relationships with suppliers
Possibilities
Expansion of the range Building connections with new investors Selecting the most profitable suppliers Regular customers	Potential danger of competitors Rejection of such a culture in society

The target audience

The company is aimed at audiences with low and medium incomes, in particular:

• for creative youth and university students (17-25 years old);
• for middle-aged clients interested in contemporary art (26-45 years old).

The potential client of our coffee shop is a creative person searching for himself, interested in trends in art, looking for inspiration, like-minded people or cozy solitude.

Coffee shop location

The location of the coffee shop is expected to be in a shopping center near the city center, close to educational institutions, in a crowded area. The premises will be leased under the agreement for a period of 5 years. The rental price is 180 thousand rubles. in year.

Sales promotion

Customer incentives will be carried out using the following methods:

Game stimulation	Conducting attractive events that can increase traffic to the coffee shop and inform the population about its existence.
Service incentives	The opportunity to attend an original event should encourage customers to visit the coffee shop and subsequently spread the word to friends and family.
Souvenirs	Regular visitors are entitled to free coffee upon reaching a certain number of visits.

A cafe business plan (sample with calculations) offers basic options that can be varied in every possible way by calculating the costs and profits in the financial part.

Pricing policy

Product prices will be calculated based on the volume of potential demand, costs and profits. Pricing principles and markup percentage are set by the company itself. They differ from each other in different enterprises, be it a Unido cafe business plan (example with calculations), a fast food cafe or any other restaurant business enterprise.

Sales volume and pricing at the enterprise will be calculated as follows:

Calculation of prices for coffee drinks
Name	Specific gravity,%	Price/portion, rub.	Level bargain. Nab., ​​%	Volume of production/year (portions)
Espresso "Reader"
Americano "Vanguard"
Moccaccino "Haruki"
Vanilla latte “Afterglow”
Latte "Norwegian Wood"
Average selling price:

Advertising

One of the primary issues when opening a business is informing the public (in particular, your potential clients) about the opening and subsequently about news, events and promotions.

• inside - 1;
• outside - 1;
• around the city - 3.

The cost of placing a banner is 2 thousand rubles.

1*2=2 thousand (rub. per year)

Production plan

Capital investments for the purchase of equipment for the project

Type of equipment	Price, rub.	Quantity, pcs.	Cost, rub.	Cost without VAT, rub.
Coffee machine
Fridge
Set of dishes
Split system
Bar counter
Corner sofa
Music system
Projector
Cash machine				5000,00
Computer

The annual cost of repairs and operation of equipment is 2% of the cost of the equipment.

The list of required equipment varies among different types of restaurant businesses. Therefore, for example, in order to implement a business plan for a fast food cafe, it is necessary to calculate the costs of a completely different list of fixed assets.

Calculation of the total amounts and structure of initial investments for an investment project
	Types of costs	Conditional designation	Amount, thousand rubles		Cost without VAT, thousand rubles.
	Total capital investment
	incl. due to:
	own funds
	Investments in equipment
	incl. due to:
	own funds
	Total amount of real investment
	including due to:
	own funds

Investment for the project has the following structure:

Capital investments - 290.72 thousand rubles.

Investments in working capital - 114.40 thousand rubles.

The total amount of necessary investments for the project is 405.12 thousand rubles.

Capital investments will be made at the expense of credit resources, investments in current assets - at the expense of own funds.

Production capacity

Using existing equipment, an enterprise can implement per day:

(in thousand rubles)
Index
1. Material costs
2. Rent
3. Salary of key personnel + unified social tax
4. Salaries of support staff + Unified Social Tax
5. Salary of management personnel + Unified Social Tax
6. Equipment repair costs
Total operating costs
Depreciation
Total distribution costs

Expense items are basically similar in restaurant enterprises, regardless of the features and range of services offered. Planning expenses for similar items can be applied and a business plan for a children's cafe can be calculated.

Depreciation at the enterprise is calculated using the method of reducing residual value

Calculation of the cost of fixed assets by year, taking into account depreciation
Index
Fixed assets at the beginning of the year, rub.
Depreciation
Fixed assets at the end of the year, rub.

Organizational plan

The management of the enterprise is entrusted to the director, who works part-time since the enterprise is just beginning, the turnover will be insignificant at first, there is no money and there is no need to include an accountant on the staff.

As a director, the director is a financially responsible person, represents the interests of the enterprise in the authorities, opens a bank account, draws up contracts and other documents, issues orders, orders the hiring and dismissal of employees, the application of incentives or penalties.

As an accountant, the director is responsible for carrying out operations of receiving, accounting, issuing and storing funds. He also keeps accounting records, checks the accuracy of the information received, and monitors compliance with legal principles when spending resources. Higher education, knowledge of accounting in the restaurant business.

The number of production personnel will be determined based on functional feasibility. The payroll system is based on official salaries; allowances and bonuses depend on actual production and achievement of final results. Upon achieving results, the remuneration system may change and include a percentage of the sale of drinks in its structure. The calculation of the number of staff is made on the assumption that the coffee shop will be located on the periphery or closer to the center; if the location of the enterprise involves a large flow of customers, then the number of employees needs to be expanded. For example, if you plan to implement a business plan for a cafe (example with calculations) for an employment center on the highway.

	Job title	Number of people	Salary/month, rub.	Payroll/month according to tariff, rub.	Additional salary, bonuses per month		Payroll per month, rub.	Payroll for the year, thousand rubles.	Single social contribution
						amount, rub.
	Management personnel
	Director-accountant
	Key personnel:
	event entertainer
	Support staff:
	Cleaning woman

Coffee shop opening hours: From 10:00 to 22:00. Daily.

Financial plan

Cafe (example with calculations) makes it possible to assess the ability of the project to ensure the flow of funds in a volume sufficient to service credit resources, taking into account profit generation and the payback period. The business plan calculation period is 5 years.

The company plans to purchase all fixed assets using credit resources. The bank offers a loan at 18% per annum. It is assumed that the entrepreneur plans to open a cafe based on the fact that there are no reserves and financial results from past activities.

Calculation of loan interest payments:

Indicators
The amount of expenses for paying interest to the bank for a loan
Loan repayment amount
Number of payments per year
Bank interest rate per year
Bank interest rate per month
Inflation rate per month coefficient

The amount of overpayment for the use of credit resources is 65.27 thousand rubles.

Organizing a coffee shop is a cost-intensive business. The share of variable costs in the product price excluding VAT is 80%. Taking into account the planned revenue, we can say that the business will have a large margin of economic sustainability, since it is quite low. If the customer or investor is not satisfied with the indicators presented in this business plan, he can, based on an example and regulatory documents, do similar work on his own, adapting it to practical reality, for example, calculate a business plan for a roadside cafe. The example with calculations is for orientation only.

Planned sales revenue:

Revenue from product sales (RUB)
Index
Espresso "Reader"
Americano "Vanguard"
Moccaccino "Haruki"
Espresso Macchiato "South of the Border"
Vanilla latte “Afterglow”
Latte "Norwegian Wood"

A cafe business plan with calculations of projected profit for an investment project demonstrates the following resulting indicators:

Indicators
1. Sales revenue
3. Gross operating costs
depreciation
Profit before tax
Income tax
Profit net future value
Discount coefficient
Net profit (present value)
Cash flow (future value)

Calculation of discounted cash flow and payback period

		DP bud. Article	DP bud. Article Battery.	Coeff. dis-i	DP present Article	DP present Article Battery.

Calculation of the payback period suggests that, taking into account discounting, the project will pay for itself in 7 years and 7 months. The period that the cafe business plan offers (sample with calculations) exceeds the estimated period and is very long for restaurant enterprises, however, it is necessary to take into account that profit is not the main goal of creating an enterprise, the main goal is the education of culturally enlightened youth and development contemporary art.